Free Online Course in Search Engine Optimization (SEO) Specialisation powered by University of California, Davis

Free Online Course in Search Engine Optimization (SEO) Specialisation powered by University of California, Davis

Study at your own PACE with SEO experts

Have you ever wondered why you see some results on top of Google Search, Bing Search, Yahoo Search and other search engines?

That's not all.

While some websites come on the first page, others could be found on the 5th page, even when they cover the same topic differently.

The ones on the search engine first page is said to have effectively optimized their contents known as SEARCH ENGINE OPTIMIZATION (SEO).


What's SEO?

Search Engine Optimization is a methodology of tactics used to increase visitors to website enroute search engines like Google, Bing, Yahoo, Yandex and others.

The favourable placement of your content cum website is determined by your proficiency in Search Engine Optimization.

This course, SEO Specialisation, is a beginner's guide to SEO, which will teach how to effectively optimize website content for the best possible search engine ranking.

For instance, moz is reputed to rank for any search related SEO.

How did moz achieve that page authority in search related to SEO?

THIS course is designed to teach you how SEO works, and how you too can be a guru in high ranking content...contents search engine love!

Here are some of the things you'll learn:

Theory behind Google search and other search engine algorithms;

You'll also build practical, real-world skills that you can apply to a career in digital marketing or online content development, including on-page and off-page optimization,

How to optimizing for local and international audiences,

How to conducting search-focused website audits, and aligning SEO with overall business strategies.

The best SEO techniques you can implement to drive more organic search results.

This free Online course will also teach you on how to avoid penalization from search engines as you implement SEO strategies.

Number of courses: 6, which include;

1) Introduction to Search Engine Optimization (June 26-July 31,2017)

2) SEO Fundamentals (This a 4-week study, 1-3 hours per week.

3) Optimising a website for search (4-week of study, 2-3 hours per week )

4) Advanced Content and Social Tactics to optimise SEO (4-week of study, 1-3 hours per week.

5) Advanced SEO strategies (This is between 4-6weeks, 5-7 hours / week.

6) Website Optimization Client Report project (September 4-October 9,2017)

UCDAVIS (University of California, Davis )

It partners with top institution and organizations to offer courses online.

How to enroll for this free Online course in SEO:

If you don't already have account with use  your email to sign up and enroll

Who will be teaching you ?
1) Dave Lloyd
Senior Manager, Global Search Marketing

2) Eric Enge
Co-Author, "The Art of SEO"

3) Rebekah May
SEO Manager & Lead SEO Instructor



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